Fuels Marketing Manager in Turkey

Company description:

Job Description:

- Fuels Marketing manager is responsible for the end-to-end implementation of LPG related marketing activities in Turkey as specified in the marketing calendar within budget and timeframe.
- Understand the customer /market insights and responsible for creating new national /regional campaigns in line with Shell AutoGas brand strategy.
- Actively monitor LPG sales/margin  reports at site/city level and encourage sales & forecourt staff to increase sales volume and margin.
- Plays an active role in ensuring all local site-level marketing materials and image standards are in line with Shells global and retail standards.
- Actively co-operate with Retail Brand and Comms Manager and global marketing colleagues (Fuels/CR/Loyalty) for integration and create synergy.
- Initiate and co-ordinate Business Cases and PIR (Post investment reviews ) for each campaign and share learnings /best practices with the entire marketing team.
- Build productive working relationship with Sales & Operations, dealer's community , pricing , finance and supply chain teams.
- Looking for the new business development opportunities to improve LPG brand strategy and sales volume.
- Responsible for preparing and implementing Bank Campaigns activity Calendar annually . Keep ongoing relationships with Local banks to create Win -Win opportunities to create value.
- Owner of  mobile payment process
 

Job Requirements:

We are looking for an open, committed candidate with a background in marketing, sales  or the ability to quickly acquire these skills.

The incumbent should be a self starter, able to work independently on campaigns while managing interfaces.

The job requires good project management skills and the ability to handle multiple projects at the same time,

An appreciation of aesthetics in creative work and a strong eye for details is an advantage.

Also the incumbent should have a commercial, result driven mindset.

Proven out of the box  and strategic thinking will be also a diffentiator.

Very good  English is must.

Other Skills ;
- Generating Insights - Skill
- Brand Management - Knowledge

Disclaimer:

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